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Pesticide Retailer IPM Education Meeting Notes - 
December 15, 2006

Organized by the IPM Institute and the NE IPM Center.  Posted on December 18, 2006.  Please send errors or omissions to Tom Green.

Background: Goal for the calls is to share information, facilitate networking and reduce duplication of effort around advancing IPM and other Best Management Practices by educating retailers of pesticides and other inputs to consumers.  Call notes are circulated to a list of 50+ interested individuals following the call and are also be posted here.

Participating
Anhalt, Baumgartner, Brandt, Brosseau, Butler, Czapar, Davidson, Drury,  Flint, T. Green, Hopkins, Koplinka-Loehr, Knowles, Moore, Moses, Seikel, Wilen, Wilhere, Windbiel-Rojas

Agenda Items
1.
Scott Parker presented the Healthy Garden Healthy Home program, San Diego county, CA

The goal of the Healthy Garden Healthy Home program is to improve water quality through retailer and consumer IPM education.  New funding is expanding some aspects of the program to other areas of the state.

The project is a collaboration administered by San Diego County and operated by San Diego County Cooperative Extension with participation by Master Gardeners, retailers and local media.  The California Water Resources Control Board provided major funding ($500K) with additional support from the UC Statewide IPM Program and California Department of Pesticide Regulation.  UC IPM has also provided in-kind staff time and materials.  Cheryl, Scott, two farm advisors and one additional person are paid staff.  Two hundred San Diego County Master Gardeners provide assistance with outreach and training.

The program has three primary aspects, training, materials and outreach events.

Training has included an advanced IPM course given to 25 Master Gardeners who are then working to recruit and educate other Master Gardeners as program participants.  Master Gardeners in San Diego County commit to at least 40-50 hours of service per year.

Retail garden center staff from the 143 outlets (including big box and local) in the County were also offered twelve monthly hour-long training units.  In addition, a day-long seminar with topic breakouts was offered that attracted 120 individuals.  Continuing education credits are offered for pesticide applicators and for industry association members.

Training has been managed by developing curriculum sections that can then be offered repeatedly by Master Gardeners and others in different venues, including workshops free to the public that incorporate a take-home gift such as a copper band to place around tree trunks to deter snails and slugs.

Training and consumer education is supported by a series of materials developed in partnership with the UC IPM.  Pest tip cards in English and Spanish provide condensed information on pests and issues identified as priorities for the region.  These were developed from more lengthy UC IPM materials.  Master gardeners have these to distribute, they fit in brochure racks and are displayed at retail outlets, farmers markets and other events. 

Additional materials include posters addressing several pests and a series of tear-off sheets addressing specific issues that consumers can take home.  Key rings and plastic ties that consumers can group materials on and hang in their garden sheds are also available.

Public service announcements (PSAs), videos/DVDs have been produced and used by local media which have also hosted Scott, Cheryl and others.   Program website is located at http://www.projectcleanwater.org/html/ipm.html.

Materials address specific pests such as snails and slugs, aphids, scale, giant white fly and ants, as well as issues such as testing irrigation systems and choosing a landscape contractor.  Monthly mailings including timely pest and event information is sent out to program participants including Master Gardeners, retail outlets and media.

A recent innovation is the development of software and a database of information for portable and stationary kiosks.  These kiosks allow users to select pests from on-screen visuals and click through to information on low-impact management including fact sheets and short videos.  A thermal printer allows users to print information they would like to carry home.  The underlying database also includes contact information for local resources for more information.  The software captures page “hits” and tracks user navigation to identify most/least frequently used resources.  User zip codes are also requested during sessions.  The machines operate off-line, requiring only an electrical hookup for complete operation.  Costs for this program were close to $100,000 for software and database development, and the initial four machines.  Additional machines are $4800 for portables and $5900 for stationary models.

Outreach events include staff/Master Gardeners and displays at retail outlets, farmers markets, community events, garden club and homeowner association meetings, and block parties.

The Healthy Garden, Healthy Home has generated 26,000 contacts over the last 18 months, 95% generated by Master Gardeners.  Ongoing feedback for program evaluation is collected through an on-line survey operated by Survey Monkey and from evaluation forms distributed at trainings, seminars and other events.  Follow up by mail to participants includes a thank you and a survey.

If Scott and Cheryl could do it all over again, they would provide for more staffing given the enormous response the program has received, order more kiosks and started seminars earlier to use staff time more effectively.

For more information, see the Powerpoint presentations on outreach and kiosks, or contact Scott Parker, Scott Parker, IPM & Environmental Issues Program Representative, UCCE - San Diego County, Phone 858-694-2184, Fax 858-694-2849, E-mail

Upcoming Events

  • Landscaper contractors and land care professionals from parks departments, school systems and corporations interested in learning about natural and organic lawn care practices are invited to attend a workshop in Madison, WI on February 19 and 20, 2007. Chip Osborne, president of Osborne Organics based in Massachusetts, will instruct on organic turf management.  James Sottilo of TreeWise Organics will explain cultural practices, organic inputs and application techniques for woody ornamentals.  Local expert Dr. John Steir of the University of Wisconsin-Madison will report on his recent research in this arena, and provide an overview of local resources.  See www.ipminstitute.org to register or for more information.

  • NE Community IPM Working Group conference, July 18-19, 2007, contact Lynn Braband, or Mary Kay Malinoski, for more information. 

  • Chesapeake Bay Watershed Eco Tour, September 2007 and pre-events leading up to that date, contact Ed Brandt, for more information.  

Suggestions for future calls: Working with big box retailers, regulatory approaches, Chesapeake Club Lawn Program, how to go about expanding a local program to state (or national).

Next Call: TBA

For snapshots of current programs and links to additional resources, see http://www.ipminstitute.org/Retailer_IPM_Education.htm



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